{"product_id":"pulp-riot-lava-semi-permanent-hair-colour-neon-orange","title":"Pulp Riot Lava Semi Permanent Hair Colour UV-Reactive Neon Orange 4 oz","description":"\u003ch2\u003eBrighten Your Look with Vibrant Colour\u003c\/h2\u003e\n\u003cp\u003eLooking for a way to make a statement? \u003cstrong\u003ePulp Riot Lava Semi Permanent Hair Colour\u003c\/strong\u003e in UV-Reactive Neon Orange delivers a bold, eye-catching shade that lasts. This vibrant colour is perfect for those who want to express their creativity and stand out.\u003c\/p\u003e \u003ch2\u003eLong-Lasting Vibrancy\u003c\/h2\u003e\n\u003cp\u003eThanks to its \u003cstrong\u003eAnti-Overworking Technology\u003c\/strong\u003e, this hair colour protects your hair during the colouring process, ensuring vibrant shades that last for up to 50 washes. You can enjoy bright, beautiful colour without worrying about damage.\u003c\/p\u003e \u003ch2\u003eDeep Conditioning Benefits\u003c\/h2\u003e\n\u003cp\u003eThis formula not only colours but also conditions your hair, delivering \u003cstrong\u003e86% more shine\u003c\/strong\u003e and double the hydration compared to unwashed hair. Your locks will feel soft and look healthy after use, making it an excellent choice for those who value hair health.\u003c\/p\u003e \u003ch2\u003eCustomisable Colour Options\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eeasy-to-mix shades\u003c\/strong\u003e allow you to create custom looks by diluting with clear for pastel effects or mixing with other Pulp Riot shades. This versatility means you can achieve the exact look you desire.\u003c\/p\u003e \u003ch2\u003eWhy Choose This Product\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003eVegan and cruelty-free formula, free from ammonia, PPD, parabens, MEA, and gluten.\u003c\/li\u003e \u003cli\u003eTrue tone fade ensures even colour washout without bleed, maintaining a natural appearance.\u003c\/li\u003e \u003cli\u003eSimple application process: saturate clean, dry hair and process for 25 to 40 minutes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you're looking to achieve full vibrancy on pre-lightened hair or want to experiment on darker bases, this hair colour is an ideal companion for your hair care routine.\u003c\/p\u003e\n\u003cp\u003eFor external use only. Patch test before first use and discontinue use if irritation occurs.\u003c\/p\u003e\n\u003cp\u003eMake your next hair vibrant and healthy with Pulp Riot Lava Semi Permanent Hair Colour.\u003c\/p\u003e","brand":"Pulp Riot","offers":[{"title":"Default Title","offer_id":62913929838922,"sku":"B073LKT2KL","price":35.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1063\/3891\/0538\/files\/pulp-riot-lava-semi-permanent-hair-colour-4-oz-tube-front-view-1.jpg?v=1786310792","url":"https:\/\/londonglow.co.uk\/products\/pulp-riot-lava-semi-permanent-hair-colour-neon-orange","provider":"LONDONGLOW","version":"1.0","type":"link"}