{"product_id":"loreal-technique-hicolor-red-highlights-hair-colour-50g","title":"L'OREAL TECHNIQUE HiColor Red HiLights Permanent Hair Colour 50g","description":"\u003ch2\u003eGet Vibrant Red Highlights with Ease\u003c\/h2\u003e\n\u003cp\u003eLooking to add striking red highlights to your dark hair? The \u003cstrong\u003eL'OREAL TECHNIQUE HiColor Red HiLights\u003c\/strong\u003e is specifically designed to deliver intense, visible colour without the need for pre-lightening. This rich, no-drip crème formula allows for precise application, making it ideal for creative colouring techniques.\u003c\/p\u003e \u003ch2\u003eKey Features for Stunning Results\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003e\n\u003cstrong\u003eFor Dark Hair:\u003c\/strong\u003e Specially formulated to provide vibrant colour even on darker shades.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eNo Pre-Lightening Required:\u003c\/strong\u003e Save time and effort with a formula that lifts hair 3-4 levels without the need for prior bleaching.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eBrand New Factory Direct:\u003c\/strong\u003e Enjoy peace of mind with a product that is fresh and reliable.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch2\u003eWhy Choose This Product?\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eL'OREAL TECHNIQUE HiColor\u003c\/strong\u003e stands out with its ability to create rich highlights without brassiness. Its breakthrough technology ensures that the colour remains true-to-shade and resists fading, giving you longer-lasting results. Plus, using a pre-heated warm heat source can speed up processing time, making your hair colouring routine even more efficient.\u003c\/p\u003e \u003cp\u003eThis hair colour is an ideal companion for anyone looking to support their hair with bold highlights. Pair it with other hair care products for a complete hair.\u003c\/p\u003e \u003cp\u003eFor external use only. Patch test before first use and discontinue use if irritation occurs.\u003c\/p\u003e \u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003cul\u003e \u003cli\u003e\n\u003cstrong\u003eCan I use this on previously coloured hair?\u003c\/strong\u003e Yes, but results may vary depending on the previous colour.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eHow long does the colour last?\u003c\/strong\u003e The colour is designed to resist fading, ensuring vibrant results for an extended period.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eMake your hair colour journey easier and more vibrant with \u003cstrong\u003eL'OREAL TECHNIQUE HiColor Red HiLights\u003c\/strong\u003e.\u003c\/p\u003e","brand":"L'OREAL TECHNIQUE","offers":[{"title":"Default Title","offer_id":62912746389834,"sku":"B003YHHV80","price":33.37,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1063\/3891\/0538\/files\/l-oreal-technique-hicolor-red-hilights-50g-front-view-1.jpg?v=1786301894","url":"https:\/\/londonglow.co.uk\/products\/loreal-technique-hicolor-red-highlights-hair-colour-50g","provider":"LONDONGLOW","version":"1.0","type":"link"}