{"product_id":"layrite-deluxe-cement-clay-70g","title":"Layrite Deluxe Cement Clay 70g - High Hold Matte Finish","description":"\u003ch2\u003eAchieve Style\u003c\/h2\u003e\u003cp\u003eLayrite Deluxe Cement Clay is solution for achieving a clean matte finish with incredible high hold. This water-based styling clay ensures your hair stays in place all day without feeling heavy or weighed down.\u003c\/p\u003e\u003ch2\u003eKey Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll-Day Hold:\u003c\/strong\u003e Keeps your hairstyle intact without the need for constant touch-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRe-Workable:\u003c\/strong\u003e Easily adjust your style throughout the day without water, allowing for flexibility.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNo Flakes:\u003c\/strong\u003e Enjoy a smooth finish that doesn’t dry out or create unsightly flakes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClean Matte Finish:\u003c\/strong\u003e Perfect for those who prefer a natural look without shine.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhy Choose Layrite Deluxe Cement Clay?\u003c\/h2\u003e\u003cp\u003eThis styling clay is crafted for comfort and performance, originally developed by barbers for barbers. It’s designed to support your styling needs while ensuring easy wash-out with just water and shampoo.\u003c\/p\u003e\u003cp\u003eLayrite Deluxe Cement Clay pairs well with other hair care products, making it an ideal addition to your grooming routine.\u003c\/p\u003e\u003cp\u003eFor external use only. Patch test before first use and discontinue use if irritation occurs.\u003c\/p\u003e","brand":"Layrite","offers":[{"title":"Default Title","offer_id":62913647280458,"sku":"B07L61SPWZ","price":33.37,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1063\/3891\/0538\/files\/layrite-deluxe-cement-clay-70g-front-view-with-clean-matte-finish-1.jpg?v=1786305463","url":"https:\/\/londonglow.co.uk\/products\/layrite-deluxe-cement-clay-70g","provider":"LONDONGLOW","version":"1.0","type":"link"}