{"product_id":"ilia-limitless-lash-mascara-after-midnight-soft-black-25g","title":"ILIA Limitless Lash Mascara After Midnight Soft Black 25g","description":"\u003ch2\u003e Elegance for Your Lashes\u003c\/h2\u003e\u003cp\u003eIntroducing the \u003cstrong\u003eILIA Limitless Lash Mascara\u003c\/strong\u003e in \u003cstrong\u003eAfter Midnight\u003c\/strong\u003e, a soft black shade designed to \u003cstrong\u003elengthen and lift\u003c\/strong\u003e your lashes with a remarkable 12-hour wear. This award-winning formula is perfect for those who desire a polished look without the hassle of clumping, flaking, or smudging.\u003c\/p\u003e\u003ch2\u003eKey Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUnique Dual-Sided Wand:\u003c\/strong\u003e Functions as both a brush and a lash comb, ensuring even application and separation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle on Sensitive Eyes:\u003c\/strong\u003e Formulated for comfort, this mascara is safe for sensitive eyes and contact lens wearers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy Removal:\u003c\/strong\u003e Comes off with warm water, eliminating the need for harsh scrubbing.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eThoughtfully Formulated\u003c\/h2\u003e\u003cp\u003eThis mascara is crafted with \u003cstrong\u003eskin-friendly ingredients\u003c\/strong\u003e like Arginine and Biotin, which help support and reinforce your lashes. It's also cruelty-free and made without fragrance, gluten, silicone, or talc, making it an excellent choice for conscious consumers.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product?\u003c\/h2\u003e\u003cp\u003eThe \u003cstrong\u003eILIA Limitless Lash Mascara\u003c\/strong\u003e stands out due to its \u003cstrong\u003ethoughtful formulation\u003c\/strong\u003e and dual-sided wand, which allows for precise application and a natural finish. Unlike many alternatives, this mascara prioritises both performance and eye safety.\u003c\/p\u003e\u003cp\u003eThis mascara pairs well with other makeup essentials for a complete eye look.\u003c\/p\u003e\u003cp\u003eFor external use only. Patch test before first use and discontinue use if irritation occurs.\u003c\/p\u003e","brand":"ILIA","offers":[{"title":"Default Title","offer_id":62915547332938,"sku":"B07BWYRQ8C","price":51.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1063\/3891\/0538\/files\/ilia-limitless-lash-mascara-after-midnight-front-view-1.jpg?v=1786338580","url":"https:\/\/londonglow.co.uk\/products\/ilia-limitless-lash-mascara-after-midnight-soft-black-25g","provider":"LONDONGLOW","version":"1.0","type":"link"}